UX leadership is failing, multi-brand design systems, proxies in UX | by Fabricio Teixeira

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“What is the effect of constant exposure to information on our attention? Who benefits from a dramatic change in our attention, and when and why has this happened?

One hypothesis is that companies have created an ecosystem to encourage continual consumption of information, and they profit from our addiction to information consumption and change in values and behaviors around attention and engagement.

Designers contribute to this system by tacitly encouraging people to accept the wholesale convenience of connectivity through deceptive intentions. We have long lived in what Herbert Simon called the ‘Attention Economy’ (according to the Berkeley Economic Review). That economy has been reinforced by a complex technical infrastructure and tech solutionism to keep the infrastructure growing.”

The snake that eats its tail
By Rachel M. Murray

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